VERNS was started at a small speakeasy barbershop in Saratoga Springs, NY. The owner, Dakota McGivern (or “Vern"), was so fed up with the products available to men on the market, he decided the shop needed to create some of its own. Dakota and fellow Master Barber Nik at the shop worked together to craft the perfect formulas for the products. Their passion for healthy hair and skin, paired with the devastating lack of all-natural products made for men, led them down the path of not only creating the best products on the market but offering the most natural handmade versions of each.

Each ingredient is hand selected for its healthy properties for the hair and skin. Handmade in small batches to control quality to a precision like no other. Essential oils blended to perfection for scents that are unmatched and unique to anything else on the market. No chemicals, no nonsense straight from the earth ingredients to make the products men in this country desperately need and absolutely deserve.